隱私權政策

PRIVACY POLICY

Last Updated: October 7, 2026

At The Normal Company ("we", "us", or "our"), we respect your privacy and are committed to protecting your personal data. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website [thenormalcompany.com] or make a purchase from us. This policy aligns with standard ecommerce practices and complies with the Personal Data (Privacy) Ordinance (Cap. 486) of Hong Kong.

1. Information We Collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse, we collect information about the individual web pages or products you view, what websites or search terms referred you to the Site, and how you interact with the Site (Usage Data).

When you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including:

• Personal Identifiers: Name, billing address, shipping address, email address, and phone number.
  
  
• Payment Information: Credit/debit card numbers and alternative payment details (processed securely via third-party payment gateways).
  
  

2. How We Use Your Personal Information

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

• Communicate with you regarding your orders, shipping updates, or customer service inquiries.
  
  
• Screen our orders for potential risk or fraud.
  
  
• When in line with the preferences you have shared with us, provide you with news, marketing, or promotional updates regarding our new linen collections, lookbooks, or sales.
  
  

3. Sharing Your Personal Information

We share your Personal Information with third-party service providers to help us run our business and fulfill our contracts with you, for example:

• E-commerce Platform Providers: To host our online store.
  
  
• Payment Processors: To securely process transactions (e.g., Stripe, PayPal, Apple Pay).
  
  
• Shipping & Logistics Partners: Courier services required to deliver your linen packages locally in Hong Kong or internationally.
  
  
• Analytics & Marketing: Tools like Google Analytics to help us understand how our customers use the Site.
  
  

We may also share your Personal Information to comply with applicable Hong Kong laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.

4. Cookies and Tracking Technologies

We use cookies, web beacons, and similar tracking technologies to track activity on our Site and store certain information to improve your browsing experience (e.g., remembering your shopping cart or language settings).You can choose to instruct your browser to refuse all cookies or indicate when a cookie is being sent.However, if you do not accept cookies, some portions of our Site may not function properly.

5. Data Security and Retention

• Security: We follow industry standards and take reasonable precautions to protect your personal data from loss, misuse, unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure.
  
  
• Retention: When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information (subject to any legal obligations requiring us to retain financial or transaction archives).
  
  

6. Your Rights and Choices

If you are a resident of Hong Kong or subject to relevant regional frameworks, you have the right to:

• Access and Correction: Request access to the personal information we hold about you and request that your personal data be corrected, updated, or deleted.
  
  
• Opt-out of Marketing: You can opt out of receiving promotional emails from us at any time by clicking the "unsubscribe" link provided in any of our marketing emails.
  
  

7. Changes to This Privacy Policy

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons. Updates will be posted directly on this page with a revised "Last Updated" date.

8. Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at:

• Email: privacy@thenormalcompany.com (Update email)